原住民族是最早居住在這片土地上的人民，各族擁有獨特而美麗的語言文化。品牌名稱特別取用了「原」字，象徵原始、純粹，也代表這片土地上最本真的聲音。語言是溝通與交流的媒介，因此在圖形設計上，我們選擇以對話框的意象取代「原」字的內部結構，象徵語言所承載的對話與理解。
提到原住民族文化，圖騰始終是最鮮明的印象之一。設計中選用了辨識度極高的三角紋作為視覺元素，這不僅是多數原住民族圖騰中常見的符號，也象徵著平安與豐收的祝福。自古以來，語言作為文化交流與發展的關鍵載體，成就了族群間深厚的連結與智慧流動，也體現了原住民族語言的純粹價值。
Indigenous peoples are the earliest inhabitants of this land, and each group possesses its own unique and beautiful language and culture. The brand name intentionally features the character “原” (meaning “origin” or “original”) to symbolize purity, authenticity, and the most genuine voice of this land. Since language is a medium for communication and connection, we replaced the inner structure of the character “原” with a speech bubble in the logo design, symbolizing the dialogue and understanding that language carries.
When it comes to Indigenous culture, totems are among the most vivid and recognizable elements. In this design, we incorporated highly distinctive triangular patterns—a visual element frequently seen in many Indigenous totems. These triangles also represent blessings of peace and abundance.
From ancient times, language has been a key vehicle for cultural exchange and development, fostering deep interconnections and the flow of wisdom among communities. This also reflects the pure and enduring value of Indigenous languages.
2020（此為參賽作品，並非正式商業使用）
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Designer：蔡佩珊
Motion Graphic：蔡佩珊
Line ID：@199mbywb
happentomeetdesign@gmail.com
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