華燦獎提案

華燦獎 Logomark

因「華燦獎」的主旨:鼓勵和促進海峽兩岸及港澳地區青年設計師融和交流,協同創新。由此概念打造專屬Logo,外圓的表現是一整個地球,也是中國圖騰喜愛用的設計,五邊形的表現向奧運看齊,因奧運五環代表五洲,連結五洲拓展遠界,其造型也如同房子,住在這裡的每個人,手握手的一同互相交流、扶持,協同創造每個閃耀的作品,也是這個品牌想表達的意義。

To embody the theme of the “華燦獎” which encourages and promotes the integration and innovation of young designers from both sides of the strait and the Hong Kong-Macao region, a dedicated logo was conceptualized. The outer circle represents the entire globe, a design commonly used in Chinese symbolism. The pentagon shape aligns with the Olympic spirit, as the five interlocking rings of the Olympics symbolize the five continents and the unity of nations. It also resembles a house, symbolizing that everyone residing within it is connected, holding hands to communicate and support each other. Together, they collaborate to create brilliant works, which encapsulate the essence this brand aims to convey.

華燦獎 Concept
華燦獎 Concept
華燦獎色彩計劃
華燦獎書冊
華燦獎 Logomark Guide
華燦獎邀請卡
華燦獎CI/VIS

2018​​​​​​​ ( 此為參賽作品,並非正式商業使用 )

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Designer:蔡佩珊
Motion Graphic:蔡佩珊
Line ID:@199mbywb
happentomeetdesign@gmail.com



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